Your Collections, Always Reading the Room.
SortLab reads sales velocity, stock levels, and seasonal signals in real time. When it's Mother's Day and your necklaces are trending, they're already in position #1. Updated every hour. Zero effort.
Bloom & Thread Austin, TX · just increased revenue +22%
Le Petite Marie · Joyas
Unsorted collection
Pulsera Burbuja
Semiaros
Brazalete Doble
Pulsera Taylor
Collar Inicial
Pendientes Estrella
Your store is leaving money on the table right now
The way Shopify sorts your collections by default was never designed to maximize revenue. It's costing you sales every single day.
Default sorting buries your best sellers
Shopify sorts collections alphabetically or by date added. Neither has anything to do with which products actually convert and generate revenue.
Manual re-sorting is a full-time job
Logging in, dragging products, and repeating across dozens of collections every single day as trends and inventory change. There's a better way.
You're flying blind without data
Without knowing which products convert best in each collection, any manual sort order is just a guess, and guesses cost you revenue.
From install to revenue growth in 3 steps
SortLab is designed to be up and running before your next customer visits your store.
Install & Connect
One click from the Shopify App Store. SortLab instantly connects to your store and imports your collections and historical sales data. No code, no configuration.
Takes about 30 seconds. Works with all Shopify themes.
Choose Your Strategy
Pick a sorting goal that matches your business objective: maximize revenue, clear inventory, boost new arrivals, or let AI find the optimal mix automatically.
7 preset strategies + fully custom rules. Set a schedule and forget it.
Watch Revenue Grow
SortLab continuously re-sorts your collections based on fresh sales and conversion data. Your best products always appear first, on every collection, automatically.
Real-time analytics show you exactly how much revenue SortLab drives.
What your AI merchandiser does every hour
Velocity. Inventory. Seasonality. Trends. SortLab weighs every signal so your collections always reflect what's right to sell now, not what sold last month.
Reads the room. Every hour.
Contextual AI Sorting
SortLab doesn't just rank your best sellers. It reads 12 live signals: sales velocity, stock levels, margin, seasonal trends, and trending momentum. It weighs them together to surface whatever's the right sell right now. Updated as often as every hour.
Stop guessing. Start measuring.
A/B Testing
Run split tests between two sorting strategies. SortLab shows you exactly which one drives more revenue, with statistical confidence.
Know exactly what SortLab earns you
Revenue Analytics
Every optimization is tracked. See per-collection revenue trends and prove ROI at a glance.
7 Sorting Strategies
Revenue Maximizer, New Arrivals, Inventory Clearance, Best Sellers, Trending Now, and more.
Automatic Re-Sorting
Set your schedule once (hourly, daily, or weekly) and never spend another Sunday night manually reordering collections.
Product Segments
Split collections into segments (in-stock vs clearance), each with its own sort rule.
Product Pinning
Pin products to fixed positions. Push out-of-stock to the end automatically.
Works With Any Theme
Pure Shopify API. Zero code, zero performance impact, zero risk of breaking anything.
60-Second Setup
Install from the App Store and you're live before your next customer arrives.
Works seamlessly with every popular Shopify theme & tool
Watch SortLab optimize a real Shopify store
See how easy it is to go from a poorly sorted collection to a revenue-maximized one in under 60 seconds.
Real results from real merchants
SortLab merchants see measurable revenue improvements within the first week of optimizing their collections.
Free forever plan includes 3 collections. No credit card required to get started.
A polished tool you'll actually enjoy using
SortLab is built for Shopify merchants: clean, fast, and designed to get out of your way.
“We have 12 jewelry collections and hundreds of SKUs. Before SortLab, our best-selling initial necklaces were buried on page 2 of our collares collection. After enabling Revenue Maximizer, they moved to position #1–3 automatically and our collection revenue went up 31% in the first month. Setup took under 2 minutes.”
“SortLab has been a game changer. Within the first week I noticed our best-selling candles were finally at the top of our fragrance collection, where they should've always been. Revenue from that collection is up 22%.”
“We were manually sorting 40+ collections every week. That's hours of work. SortLab automated everything and the results are consistently better than what we were doing by hand.”
“The A/B testing feature sold me. Being able to actually see data on which sorting strategy performs better, rather than just guessing, is incredible. We found our optimal strategy in 2 weeks.”
Manual sorting keeps you in the past. SortLab reads the present.
12 live signals. Automatic hourly updates. Zero manual work.
| Feature | SortLab | Manual | Others |
|---|---|---|---|
| Automated sorting | |||
| AI / ML-based decisions | |||
| A/B testing built-in | |||
| Real revenue attribution | |||
| Hourly re-sorting | |||
| Per-collection segments | |||
| Zero performance impact | |||
| Free plan available | |||
| Starting price | $0 | $0 | $49+ |
“Others” refers to comparable Shopify merchandising apps. Partial = available on select plans.
Start free. Grow on your terms.
All paid plans include a 14-day free trial. No credit card required to start.
Perfect for small stores just getting started.
For growing merchants who need unlimited sorting power.
For high-volume Shopify Plus stores.
At $19/month, SortLab pays for itself with one extra sale. Every week your collections are sorted wrong is a week of misplaced revenue. The real cost is not the $19.
All paid plans include a 14-day free trial. Cancel anytime, no questions asked. Payments processed securely by Paddle.
Frequently asked questions
Still have questions? Email us and we're happy to help.
The right product in position #1 is worth thousands. SortLab puts it there.
Join 500+ Shopify merchants whose stores think for themselves. Install SortLab and never manually sort a collection again.
Learn how top Shopify merchants sort their way to more revenue.
Get our weekly merchandising tips: actionable insights on collection sorting, seasonal strategies, and A/B testing. No fluff.
What you'll learn
- The exact sorting strategy that lifted one store's revenue 31% in 72 hours
- Why 'best selling' sorting often destroys your conversion rate
- How seasonal signals alone can change which product deserves position #1
- The A/B testing framework top Shopify merchants use for collection order
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